Are you maximising the impact of your website? I use the latest SEO tools to ensure your web copy has all the keywords that your customers search for, organically pushing you up the rankings. I can help whether you need a brand new website, a new page for a new product or service, a new landing page for an email or ad campaign, or your website needs to a complete overhaul.
Well-written product descriptions are the difference between a sale and a missed opportunity. You have mere seconds to get to the root of your customer’s purchase motivations and hook them in with compelling descriptions.
Marketing Copywriting: Brochures, Emails and Ads
Copy that sells. I’ll bring my copy expertise to all forms of marketing copy, including (but not limited to!) brochures, email funnels, and advertisements. The sky really is the limit with marketing copy, and I always keep up to date on the latest trends and findings from the industry to keep your copy current and relevant.
Search engines and customers love a blog with regularly refreshed content, but updating a blog isn’t something that many businesses, large or small, have the time or resource to do effectively. Interesting and engaging blog posts that answer your customers questions (even the ones they don’t know they have yet) will capture interest, positioning you as a trusted voice in your industry. I also offer a full blog package: uploading of blog posts and accompanying social media posts.
Course Writing, eBooks and Newsletters
Courses that your customers rave about, eBooks that provide real value, and newsletters that people want to read. Whether you have existing content that needs updating, or you need to start from scratch. I work with you to create content that is sought after and highly valuable to your customers.
Brand Voice Development, Event Collateral, and Social Media
How you speak to your customers says a lot about your business. Consistency across all forms of communication is key to being a trusted, respected, and well-remembered brand. I’ll work with you to shape your brand voice and create a tone guide for use across all platforms, including event collateral and social media. I can, of course, write those for you, too!
Copy and Content Editing
If your copy is lacking that special something, I can give your existing copy and content the refresh that it needs. I re-write drab copy into persuasive copy that truly reflects your brand and captivates your customer. I also offer a proof-reading service for all your copy and content.